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Explore this ideaSantéMama — Pregnancy Tracking via Mobile App
Mobile app guiding pregnant women through their pregnancy with prenatal consultation reminders, nutrition advice adapted to the African context, and a midwife hotline available 7/7. Available offline for rural areas.
The Problem
Maternal mortality remains very high in West Africa partly due to lack of prenatal monitoring; 50% of women do not make the 4 recommended prenatal visits.
The Opportunity
International bodies (WHO, UNICEF) massively fund maternal health tools; the African health-tech market grows 25%/year.
The Concept
Offline-first Android app with week-by-week tracking, SMS reminders for medical visits, content in local languages, and audio midwife hotline.
The "Secret Sauce" (USP)
- Works offline: suited for rural areas
- Content adapted to African diet and practices
- Midwife hotline: response within 2 hours
Minimum Viable Product (MVP)
To get started quickly:Android app with 40 weeks of pregnancy tracking, SMS reminders, and nutritional FAQ, tested with 200 women in 1 city.